This article discusses Apple's decision to reduce Vision Pro production, emphasizing that this does not signify the product's demise. Instead, the author suggests that this move is part of a larger strategy to make the headset more accessible to a broader audience.
The author, who personally imported the Vision Pro at a significant cost, found that it did not resonate as well with his audience as anticipated. He compares this to the sustained popularity of older Apple products like the iPad mini and AirPods Max, highlighting the importance of price accessibility in consumer adoption.
The article refutes the notion that Apple is abandoning the Vision Pro, emphasizing that the company is committed to its mixed reality technology. The production slowdown is framed as a strategic decision to focus on developing a more affordable version of the headset, making it accessible to a wider range of consumers. This move is presented as a logical next step in the product's lifecycle, aligning with Apple's history of releasing premium products followed by more affordable iterations.
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by Mark Ellis at medium.com 10-24-2024
https://medium.com/macoclock/apple-reportedly-slows-down-vision-pro-production-is-this-the-end-cc453d8d4750Deeper Inquiries