Belangrijkste concepten
Generative AI in meme creation promotes social good through LLMs and VLMs.
Samenvatting
The study introduces MemeCraft, an innovative meme generator leveraging large language models (LLMs) and visual language models (VLMs) to create memes advocating social movements. The paper highlights the importance of memes in online discourse, their influence on shaping sentiments, and the need for systematic evaluation of meme-generation tools. MemeCraft aims to produce humorous multimodal memes supporting specific social causes like Climate Action and Gender Equality. The generator includes a safety mechanism to prevent hateful content production. A human evaluation was conducted to assess authenticity, hilarity, message conveyance, persuasiveness, and hateful content detection.
Abstract:
- Online memes are powerful digital artifacts in social media.
- Memes offer humor, political discourse platforms, and advocacy tools.
- MemeCraft uses LLMs and VLMs for generating advocacy memes.
- Safety mechanism prevents hateful meme production.
Introduction:
- Memes shape online community sentiments beyond humor.
- Research explores memes' communicative prowess for campaigns.
- Existing meme-generation tools lack systematic evaluation.
- MemeCraft leverages LLMs/VLMs for creating advocacy memes.
Data Extraction:
- "Despite the development of several meme-generation tools, there remains a gap in their systematic evaluation."
- "Our assessment focuses on two UN Sustainable Development Goals—Climate Action and Gender Equality."
Statistieken
"Despite the development of several meme-generation tools, there remains a gap in their systematic evaluation."
"Our assessment focuses on two UN Sustainable Development Goals—Climate Action and Gender Equality."
Citaten
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