Основні поняття
Taylor Swift's rise to cultural prominence as Time's Person of the Year is overshadowed by the increasing threat of AI-generated deepfakes targeting her, highlighting the intersection of fame and technology.
Анотація
In 2023, Taylor Swift was hailed as a cultural icon with significant economic impact through her Eras Tour and personal relationships. Despite her success, she faces the disturbing trend of being one of the most targeted individuals for deepfake manipulation, showcasing the dangers posed by advanced technology in exploiting celebrities. The lack of regulation around deepfakes in the US raises concerns about privacy and security, emphasizing the need for public awareness and advocacy against tech abuse.
Статистика
Her Eras Tour added an estimated $5 billion to the US economy (O’Kane, 2023).
Her relationship contributed an estimated $300 million to the Kansas City Chief’s brand value (Shapiro et al., 2024).
Цитати
"In 2023 Taylor Swift became the main character of the world." - Sam Lansky (2023)