Keskeiset käsitteet
The author challenges the standard flight search pattern used by the top airlines, aiming to improve user experience and offer new perspectives on booking flights.
Tiivistelmä
The content delves into the frustrations and complexities of flight searches, highlighting the challenges faced by travelers. It explores a redesign concept called "The Balancing Act" to enhance the flight search experience by focusing on user needs and interactions.
Key points include:
- Current flight search patterns are frustrating and time-consuming.
- Users face issues like high prices, limited availability, and opaque pricing.
- The redesign concept aims to simplify the search process by guiding users through specific tasks.
- Factors like geolocation, departure times, and price transparency play crucial roles in improving the flight search experience.
The proposed solution involves a sequential approach to gathering information from travelers, offering personalized recommendations based on their preferences. By addressing key pain points in flight searches, the redesign aims to streamline the process and enhance user satisfaction.
Tilastot
According to a 2017 study, flight search algorithms cover a dynamic solution space with often more than a thousand possibilities that can change rapidly.
Alone, the route from Frankfurt to Honolulu offers 8,777 different flight combinations.
In our test, a query usually takes 10 seconds.
Lainaukset
"We focus on finding your personal solution. It puts the traveler, their occasion, and their budget at the center of the interaction." - DUMBO (2023)
"The best flight is the result of a personal trade-off between convenience and cost." - DUMBO (2023)