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Exploring Public Perceptions of Urban Density through Google Maps Reviews: A Spatial Analysis of Atlanta


Core Concepts
Public attitudes toward urban density-related features and characteristics can be effectively captured through crowdsourced Google Maps reviews, revealing spatial variations and connections to socio-spatial factors.
Abstract

This study explores the potential of using crowdsourced Google Maps reviews to understand public attitudes toward urban density-related features and characteristics in Atlanta, Georgia. The key highlights and insights are:

  1. Data Collection and Preprocessing:

    • The researchers collected 23,906 Google Maps reviews for points of interest (POIs) in Atlanta.
    • They developed a topic ontology to identify reviews potentially related to urban density and used text classification models to filter out irrelevant reviews.
    • The final dataset consisted of 1,184 POIs with 8,993 "true" urban density-related reviews.
  2. Sentiment Analysis:

    • The researchers applied a RoBERTa-based sentiment analysis model to compute the sentiment score for each review sentence.
    • The average sentiment was calculated for each POI and aggregated to the census block group (CBG) level.
    • The spatial distribution of sentiment revealed areas in Atlanta with predominantly negative sentiments toward urban density.
  3. Variations in Sentiment Across POI Types:

    • The study found significant differences in average sentiment across different POI types and subcategories.
    • For example, the "Real Estate and Rental and Leasing" category exhibited significantly higher average sentiment compared to other categories.
    • Within the "Accommodation and Food Services" category, the "Traveler Accommodation" subcategory (e.g., hotels) showed notably higher average sentiment than "Restaurants and Eating Places" and "Drinking Places".
  4. Connections to Socio-spatial Factors:

    • The partial least squares (PLS) regression analysis revealed that public sentiment toward urban density is associated with various socio-spatial factors.
    • Regions with a higher concentration of White and Asian residents, higher socioeconomic status, and more residential land use tend to exhibit more positive sentiment.
    • In contrast, regions with a higher percentage of African American residents, denser transportation facilities, mixed land use, and more industrial land use are more likely to exhibit negative sentiment.

The study introduces a novel data source and methodological framework that can be adapted to different regions, offering useful insights into public sentiment toward the built environment and informing planning policies to address related challenges.

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Stats
"Parking can be a pain at times." "Only challenge traffic is difficult coming from any direction." "Very affordable and close to many downtown attractions. Within walking distance of Centennial Olynpic Park [sic]."
Quotes
"Beautiful hotel. Very affordable and close to many downtown attractions. Within walking distance of Centennial Olynpic Park [sic]." "Only challenge traffic is difficult coming from any direction."

Deeper Inquiries

How can the insights from this study be used to inform urban planning policies and initiatives that better address the needs and concerns of diverse communities?

The insights from this study can play a crucial role in informing urban planning policies and initiatives that cater to the needs and concerns of diverse communities. By analyzing Google Maps reviews for public attitudes toward urban density, policymakers can gain a deeper understanding of how different communities perceive and interact with their built environment. This information can help in designing more inclusive and equitable urban planning strategies. Tailored Interventions: By identifying areas with predominantly negative sentiments toward urban density, policymakers can prioritize interventions in those communities. For example, if minority and low-income communities express more negative sentiments, targeted policies can be developed to address their specific concerns and improve their quality of life. Improving Accessibility: Understanding public perceptions of accessibility and convenience through the lens of Google Maps reviews can guide urban planners in enhancing transportation networks, pedestrian infrastructure, and overall accessibility to amenities and services. This can lead to more inclusive urban environments that cater to the needs of all residents. Community Engagement: Leveraging crowdsourced data from platforms like Google Maps can facilitate greater community engagement in the urban planning process. By incorporating public sentiments and feedback, policymakers can ensure that planning decisions align with the desires and priorities of the residents they serve. Data-Driven Decision Making: The use of sentiment analysis and regression models can provide evidence-based insights into the relationships between socio-spatial factors and public attitudes. This data-driven approach can help policymakers make informed decisions that are responsive to the diverse needs of communities. Overall, the insights from this study can serve as a valuable tool for urban planners and policymakers to create more livable, accessible, and equitable cities that address the needs and concerns of diverse populations.

What other data sources, in addition to Google Maps reviews, could be leveraged to obtain a more comprehensive understanding of public perceptions toward urban density and the built environment?

While Google Maps reviews provide valuable insights into public perceptions toward urban density, combining data from other sources can offer a more comprehensive understanding of public attitudes and experiences related to the built environment. Some additional data sources that could be leveraged include: Social Media Platforms: Platforms like Twitter, Facebook, and Instagram can provide real-time and geotagged data on public sentiments, experiences, and interactions with the urban environment. Analyzing social media posts and comments can offer a broader perspective on how people perceive urban density and accessibility. Surveys and Focus Groups: Conducting surveys and focus groups with residents can provide in-depth qualitative insights into their attitudes, preferences, and concerns regarding urban density. Surveys can be structured to gather specific feedback on urban planning initiatives and built environment features. Mobile Apps and Sensor Data: Mobile applications that track user movements and interactions with the urban environment can offer valuable data on mobility patterns, usage of public spaces, and overall satisfaction with urban amenities. Sensor data from smart city initiatives can also provide insights into environmental quality and infrastructure usage. Census and Demographic Data: Utilizing census data and demographic information can help in understanding the socio-economic characteristics of different communities and how they intersect with urban density perceptions. This data can provide context on disparities and inequalities in urban environments. By integrating data from multiple sources, urban planners and researchers can create a more nuanced and holistic understanding of public perceptions toward urban density and the built environment.

Given the complex and multifaceted nature of urban density, how can researchers and policymakers develop more holistic frameworks to capture the various dimensions that shape public attitudes and experiences?

Developing holistic frameworks to capture the various dimensions that shape public attitudes and experiences toward urban density requires a multidisciplinary approach and a comprehensive understanding of the factors at play. Researchers and policymakers can adopt the following strategies to create more holistic frameworks: Interdisciplinary Collaboration: Encouraging collaboration between urban planners, sociologists, data scientists, and community stakeholders can help in integrating diverse perspectives and expertise. By bringing together professionals from different fields, a more comprehensive framework can be developed to capture the multifaceted nature of urban density. Mixed-Methods Research: Combining quantitative data analysis with qualitative research methods such as interviews, focus groups, and ethnographic studies can provide a more nuanced understanding of public attitudes. By triangulating data from various sources, researchers can capture the complexity of urban density perceptions. Community Engagement: Involving community members in the research process through participatory methods can ensure that their voices and experiences are central to the framework development. Engaging with diverse communities and incorporating their feedback can lead to more inclusive and culturally sensitive frameworks. Longitudinal Studies: Conducting longitudinal studies that track changes in public attitudes over time can reveal trends, patterns, and evolving perceptions related to urban density. By analyzing data longitudinally, researchers can capture the dynamic nature of urban environments and public sentiments. Systems Thinking: Adopting a systems thinking approach can help researchers and policymakers understand the interconnectedness of various factors that influence urban density perceptions. By considering the social, economic, environmental, and spatial dimensions of urban environments, a more holistic framework can be developed. By integrating these strategies and approaches, researchers and policymakers can create comprehensive frameworks that capture the diverse dimensions shaping public attitudes and experiences toward urban density. This holistic understanding can inform evidence-based urban planning policies and initiatives that are responsive to the needs of communities.
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