The content explores the role of luck in entrepreneurial success, using the experiences of Richard Branson as a case study. It highlights how Branson's belief in his own luck has enabled him to take on daring ventures and overcome challenges, leading to the growth of his business empire.
The article begins by noting Branson's self-proclaimed status as a "lucky person" in both business and life. It recounts several near-death experiences he has survived, including a shipwreck, and the unexpected success of the first album released by his record label, Virgin Records. These events are presented as examples of Branson's good fortune.
The content then delves into Branson's decision to launch Virgin Atlantic, an airline that was considered so bold that his bank threatened to shut him down. However, the airline has since seen record-breaking revenue, further reinforcing Branson's belief in his own luck.
The article concludes by quoting Branson's response when asked about the importance of luck in building a great business, highlighting his conviction that embracing luck is a key factor in entrepreneurial success.
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by Nir Eyal klokken medium.com 07-28-2024
https://medium.com/behavior-design/only-people-who-believe-in-luck-have-it-f3301ba5073bDypere Spørsmål